So the other day, I was asked, “How do you know which social networking websites to spend your time on?”. This is a great question and I feel it deserves attention right here on the blog. The fact is that social networking websites can be an effective tool to help you achieve your online goals, [...] [...more]
I am going to start this blog post with mentioning a pet peeve that I have about perceptions of the social web. Through reading thousands of different articles on social media and its place in business, I have come across many “marketing people” that say that you will not be successful using the social web [...] [...more]
Most of the people that I talk to about social media for business purposees know how to use the social networking websites (i.e. Facebook, LinkedIn, etc.), but do not know exactly why they are doing it. Not understanding why you are using social media will eventually lead to a lot of time being spent on [...] [...more]
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