Without a doubt, what keeps most businesses from growing and scaling is inefficient processes. Think inefficient marketing, internal communication, financial and operational processes. Each minute of inefficiency is costing you not only money, but making it much harder to grow and scale your business. In an age of cloud technology and integrative software platforms, it […]
I use a pretty awesome tool that I think you will love. It’s called Zapier. Essentially Zapier connects cloud-based applications together handling many of the mundane tasks that you would normally have to do manually. I’ve been using it at Phase 2 Solutions for a little over a year at the time I’m writing this […]
The words “target audience” are thrown around a lot, but do you really know what they mean? More to the point, do you know who it is you’re actually trying to serve with your product offerings? If you don’t, you might have trouble targeting the people who could become long-term customers and the lifeblood of your […]
Does your company still own clipboards? Is the process of collecting data still solely web-based? Do you still rely on an internet connection to collect data? How are your employees getting data to and from your company? These are just a few critical questions to consider to grow your business by optimizing mobile adoption. Optimizing […]
Whether your business has a website, app or even a mock-up of what you are doing, getting the right feedback from the right kind of audience is critical to your success. It doesn’t just stop there, you need to know how your audience is reacting to your brand and how they change behavior over a period of time. This is where most companies miss the boat and end up wasting their investment in areas that are fundamentally flawed. The purpose of this interview is to make you NOT one of those companies.