In this Q & A interview, we will be interviewing the founder of Moz.com and co-founder of Inbound.org, Rand Fishkin. Moz.com and Inbound.org have become THE resource for high quality information and tools to help organizations utilize search engine optimization (SEO) as a true asset. This Q & A interview will reveal the strategies, secrets and tools that your organization needs to successfully drive more leads through search engines, other websites, social media and many other channels.
Have your own question about SEO? Feel free to submit your questions below in the comments section and we’ll be sure to help answer it. Enjoy!
There is no getting around that content marketing plays a major role in how you market your business moving forward. By now, you’re probably sick of hearing the same story.
Let’s face it, your content is either working or it’s not. It’s either driving leads to your door or it’s not.
The interview below is with one of the most predominant leaders in content marketing today, Joe Pulizzi – founder of the Content Marketing Institute. You can learn more about Joe by visiting his website.
This interview will reveal a few key things:
- How to cut through the clutter of 2 million blogs posts being published everyday
- How to structure delivery of your content and to focus on a target audience
- How to really re-purpose content that truly is effective
- How to balance content marketing and online advertising to get each to work together to drive new business your way
- Next steps you can take to build a content marketing strategy that meets real business goals
Are you struggling at being well-known as an authority in what you do? Well I believe we all do. I know I do. It’s not easy, but you can start to gain traction at building a real audience when listening to people that have already accomplished what you want to accomplish. Today I am interviewing a person that has done this, and done this very well.
Chris Brogan is the leading authority in the world of social media and human business. Chris is a success story of someone who built a loyal following and applied this to driving his business initiatives. He is a New York Times Best Selling author of books like The Impact Equation and Trust Agents (cowritten with Julien Smith), Social Media 101, and Google Plus for Business.
He is Publisher of OwnerMag.com, a digital magazine dedicated to covering the business curriculum for your future. He is a sought-after speaker who addressed crowds of thousands, been on the Dr. Phil show, and once presented to a princess. Chris has consulted with companies you know like Disney, Microsoft, Coke, Titleist, Pepsico, Google, Motorola, and many others. You can read more about Chris by clicking here.