Bring Focus to Your Community And…

Focus is the lifeblood of your community. Focus helps give the people around you a clear understanding for how they can help you. Focus helps you establish a strong position in the market space and makes it easier for people to partner with you. Focus relieves stress. Focus give you the opportunity to see through […]

Stop Optimizing Your Website and Start Optimizing Relationships

Relationships are everything in your business. Without them, you don’t have a business. You have relationships with your customers. You have relationships with your referral sources. You have relationships with your stakeholders. You have relationships with your internal team. If you could optimize every one of these relationships with your community, don’t you think your […]

People Marketing: Have you drank the Kool-Aid?

People are awesome! People have ideas. People know people. People relate with other people. People can be passionate. People care. People are so many things. Without people, you and I wouldn’t be here. Without the focus on people in your marketing, you become commoditized. You become just another company that sells “blah”. Let’s take a […]